Client: Banco Santander y la Escudería Ferrari
Country: Internacionational
Campaign: Driving Innovation
Project
Activation of Hitsbook creators inviting them to share actions to improve daily life.
Solution
Intervention of the recruitment team to activate the participation of the online contest 'Driving Innovation', this was achieved by activating our video creators and inviting them to participate in the campaign sharing their best ideas to innovate the world.
Results
200
Participant videos
7M
reproductions
84M
impacts
1M
website returning visitors
